FREE PLANNING TOOL · INDIA

What should you budget for branding?

Build an indicative branding and packaging design budget in under two minutes. Adjust the scope to see a realistic planning range in INR.

✓ No sign-up ✓ Instant estimate ✓ Downloadable summary
Use this as a planning estimate

Actual fees vary by agency, complexity, number of stakeholders, timelines, production requirements and strategic depth. This calculator is designed for early-stage budgeting, not as a quotation.

01

Tell us about the project

Choose the closest match.

02

Choose your core scope

Select one.

03

Add the extras

Tick everything you may need.

HOW TO USE THE RESULT

Don't compare agencies on price alone

1. Compare the scope

Check exactly what is included: strategy, number of concepts, revisions, applications, artwork, guidelines and handover files.

2. Separate design from production

Printing, photography, 3D renders, travel, registrations and other third-party costs may sit outside the creative fee.

3. Match the partner to the problem

A focused packaging brief may not need an enterprise agency. A multi-market brand architecture project may need deeper strategic capability.

4. Get a written scope

Before approving a quote, ask for deliverables, milestones, timelines, revision limits, source files and commercial usage rights.

METHODOLOGY

How the estimate works

The calculator starts with an indicative scope band, then adjusts the range for business stage, partner level, product/SKU complexity, timeline and optional services. The bands are deliberately broad because professional branding fees vary substantially by brief and agency.

The numbers shown are planning bands embedded in the tool. They should be reviewed and updated periodically rather than treated as a universal market rate.

Tool publisher: Gurgaon Branding · gurgaonbranding.com